Digital Marketing Executive

Role and Responsibilities

  • Make our website look good for potential clients
  • Market and track our blog posts across social media platforms like Facebook, Twitter, YouTube, LinkedIn, Instagram, whatsapp, Google +, blogging-based platforms, etc. using sponsored updates
  • Coordinate and schedule meetings with target accounts and qualified leads
  • Understand our diverse value proposition and sales pitch in order to effectively attract qualified customers
  • Provide ongoing market feedback reports and ways to refine positioning and outbound strategies
  • Keep our management informed by maintaining accurate and thorough records
  • Weekly reporting on challenges, successes, and progress against plan
  • Provide bi-weekly insights into prospects technology needs and feature requests
  • Plan and execute all digital marketing campaigns, including SEO/SEM, Google Display marketing database, email, social media, affiliate marketing and display advertising campaigns
  • Design, build and maintain our social media presence
  • Plan, execute, and measure experiments and conversion tests


  • Bachelor’s Degree required
  • Masters Degree/MBA/PGDM in Marketing or Digital Marketing preferred


  • Excellent written and verbal English communication skills
  • Previous successful marketing experience
  • The ability and desire to work in a fast-paced challenging environment
  • The desire to meet and exceed measurable performance goals
  • A keenly developed competitive nature
  • The drive to be a self-starter
  • The ability to deal with objections
  • A fanatical attention to detail
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • SAAS or B2B marketing will be preferred


  • Digital Marketing
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing
  • Market Research
  • Online Marketing
  • Google Analytics